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  3. VISION & MISSION
VISION & MISSION
We are a global manufacturer and the market leader of the highest quality welding, cutting and joining products. Our enduring passion for the development and application of our technologies allows us to create complete solutions that respond to customer needs with value-added products and services. We will distinguish ourselves through an unwavering commitment to our employees and a relentless drive to maximize shareholder value.
VISION & MISSION
TOTAL SOLUTIONS
We well be driven by customer satisfaction and become known as the supplier of choice in our industries. We will strive to exceed customer expectations. We will be a solutions company, not simply a supplier of equipment or consumables.
EXPERTISE
We will be differentiated from our competitors by technology, quality, applications engineering, sales and marketing expertise.
COMMITMENT

No company on earth understands welding like LINCOLN ELECTRIC®. No company has a broader network of world class facilities and people. No company is more focused on value. LINCOLN ELECTRIC® is committed to being the only welding resource you'll ever need. We're backing up that commitment with quality products, and the expertise to help you use them in exceptional ways.

RESPONSIBILITIES
We will continually strive to be environmentally responsible and to support the health and safety of our employees, customers, and neighbors. We support the communities where we operate and the industries in which we participate.
PRINCIPLES
As a multi-national corporation, enterprise culture should be more diverse and more inclusive in order to attract and motivate high quality people. Combined staffs’ own dreams with company goals tightly, we will distinguish ourselves through the highest degree of company development and personal ascension.
GLOBAL
We will be global, with over 40% of our total sales coming from outside North America. We will have cost competitive manufacturing facilities located worldwide, where appropriate, to best serve our customers’ needs.
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